Filed in Blog, Grow Your Business, Talk with Renee Dalo Podcast — April 14, 2021

Episode 83 Talk about Not Business As Usual with Tabitha Abercrombie

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Business as Usual? Are you ready for it?

Getting back to business after 2020 sounds like a dream come true! But, SHOULD it be back to business as usual, before pandemic life? This is the topic of our talk today, with floral designer and entrepreneur, Tabitha Abercrombie. Tabitha and I take a look back on a crazy year and how what we learned about ourselves and our businesses can help shape a better future. So grab some coffee and a pen, and let’s talk it out!

So grab your coffee and your tea, and let’s talk it out!

About Tabitha Abercrombie

Tabitha Abercrombie (she/her) is a floral designer, educator, creative coach, and chicken mama. She is the founder of Winston & Main, an LA-based event & floral design studio that specializes in earth friendly + nature-inspired floral design & custom installations for events & brand activations. 

She loves to create meaningful, memorable, magical, and shareable experiences for her clients, and her artistic florals have been featured on Martha Stewart, Green Wedding Shoes, Style Me Pretty, Pop Sugar, 100 Layer Cake, Huffington Post and more! 

Before she became an event & floral designer, she worked in the entertainment industry for over a decade, designing and costuming for film/TV. (Parks & Recreation anyone?) And yes, Halloween is her fave holiday. 

Tabitha believes in taking messy action, bringing your whole self to your business, uplifting the community, giving back, great storytelling, and strong coffee. 

Her other interests and inspirations include old things, gold things, yoga, photography, books, bicycles, long dog walks, learning Japanese, her cute partner, and her furry + feathered family.

Key Takeaways

  • Choosing all the choices
  • New level, new deal
  • Good at other things
  • Repelling the bad
  • Keeping personal practices
  • The guilt of taking care of yourself
  • Biggest takeaways

Connect with Tabitha Abercrombie

Winston & Main Floral & Event Design


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Title Track Voiceover: Melissa Disney

Editor: M. Lynn

Photos: Courtney Paige Ray

Cover Art: Magnoliahouse Creative

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