Episode 24: Talk About Acing Your Proposals with Terrica
If you want to win clients, you need to make a killer first impression, starting with your client proposals. This week, my guest Terrica and I are talking all about ‘em. Terrica is the chief planner and designer at Cocktails and Details, and she’s been creating exquisite weddings and events in the Golden Isles area for the past fifteen years. We agree: you’ve gotta put your best foot forward before you earn even one penny. Terrica is here to tell us how!
Terrica has the perfect formula to help you stand out in the wedding industry and book more clients. Listen in to get all the juicy details.
Terrica has been creating exquisite weddings and events in the Golden Isles area for the past fifteen years, spreading her metropolitan style throughout the low country.
Specializing in modern Southern weddings, she believes in creating custom experiences inspired by her clients’ love stories. A contributing board member of the North American Academy of Wedding and Event Planning, Terrica’s weddings and expertise have been featured in The Knot, Reader’s Digest, Martha Stewart Weddings, HLN tv, Style Me Pretty and a host of others. In addition to leading a rockstar team at her planning and design firm, she also owns The White Lounge—a contemporary wedding planning studio for couples and wedding professionals.
A wavemaker nominated for 2018’s Honeybook’s 20 on the Rise and a current Knot Pro Educator, she launched her signature wedding industry education system, “Here Comes the Brand” in Winter 2018. Terrica is an ardent educator of those in the wedding industry, also hosting the “She Doesn’t Even Go Here” podcast. An avid lover of cake and champagne, you’ll find her entertaining family and friends at her home with her four “fabutots” or binging on RuPaul’s Drag Race and Game of Thrones.
Key Takeaways:
- Connecting with your clients out of the gate
- Ideal Client vs. Target Client
- Don’t leave money on the table
- What’s stopping you from landing clients
- Old keys don’t unlock new doors
Renee & Terrica Talked About:
(This section may contain affiliate links)
This Week’s Sponsor: Renee’s Proposal Bundle
Stand out from the crowd with proposals that convert. If you’re using Honeybook or Aisle Planner for your proposals, you look the same as every other wedding planner out there, right? I want to help you create a proposal that will help sell your unique value to your clients with our proposal bundle for Canva.
I love using Aisle Planner for my contracts, and before that, I loved using Honeybook. But for my proposals? I make sure I stand out by using gorgeous Canva templates. They’re easy to customize for your business and for each specific client. I’ve been using them successfully for years, and now I’m sharing them with you.
I’m also doing a Facebook Live all about proposals this coming Monday, February 17 at 10:30 AM Pacific Time. So join me on my Renee Dalo Facebook page for the Facebook Live.
Get your proposal template bundle here!
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Credits
Title Track Voiceover: Melissa Disney
Editor: M. Lynn
Photos: Courtney Paige Ray
Cover Art: Magnoliahouse Creative
