Episode 43: Talk About Brand Consistency and Growth with Nora Sheils and Elizabeth Sheils
My guests Nora Sheils and Elizabeth Sheils have a lot of experience with brand consistency and new market growth. That’s good news for us because, in this age of COVID-19, a lot of business owners are realizing that business won’t be going as usual anymore. We’re looking for ways to expand, ways to pivot. So today, we’re having a super important conversation about how to balance new market growth with brand consistency.
If you’re considering shifting your business to adapt to the changing times, you need to hear this. Grab your coffee, grab your tea, and let’s talk it out.
About Nora Sheils and Elizabeth Sheils
Nora and Elizabeth Sheils are the founders of Rock Paper Coin, the first software platform to bring together wedding planners, couples, and vendors into one system for managing and paying contracts and invoices. Nora is also the founder of award-winning firm Bridal Bliss, where Elizabeth serves as a lead wedding planner and manager of the Seattle team.
Key Takeaways for Brand Consistency & Growth
- Preparing for our new normal
- Luxury market trends
- Expanding into a new market
- Tweaks to your brand: yay or nay?
- Rock, Paper, Coin
- Automation in the future
Renee, Nora, & Elizabeth Talked About:
(This section may contain affiliate links.)
- Rock Paper Coin
- Follow Rock Paper Coin on Instagram
- Find Rock Paper Coin on Facebook
- Bridal Bliss
- Follow Bridal Bliss on Instagram
- Find Bridal Bliss on Facebook
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Thanks for Listening
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Title Track Voiceover: Melissa Disney
Editor: M. Lynn
Photos: Courtney Paige Ray
Cover Art: Magnoliahouse Creative